Riding the Waves with Jetty
In this episode, Jeremy DeFilippis provides an in-depth look into the evolution of Jetty, emphasizing the company's strategic decision to bring all operations in-house. By managing every aspect internally, Jetty ensures meticulous control over the quality and reputation of its brand. Jeremy takes pride in the fulfillment derived from employing a dedicated team of 51 individuals in Stafford Township, New Jersey, across three established buildings. This shift reflects Jetty's commitment to fostering a blue-collar work ethic and a strong connection to the local community, values deeply ingrained in its East Coast roots.
Reflecting on Jetty's collaboration with the New Jersey Devils, Jeremy highlights the success of their limited edition partnership and the overwhelmingly positive response from customers. He offers a glimpse into Jetty's future endeavors, teasing upcoming collaborations with industry leaders like Lowtides, Priority Bicycles, and Kona Big Wave Beer. These ventures showcase Jetty's versatility and its ability to expand into various industries while staying true to its coastal lifestyle brand identity.
Additionally, Jeremy discusses Jetty's foray into the brewing industry with its own beer line and plans to introduce technical outdoor gear such as wetsuits, further diversifying its product range. Underlining Jetty's dedication to community engagement, Jeremy sheds light on the Jetty Rock Foundation's multifaceted initiatives. From supporting environmental causes to promoting community education and disaster relief efforts, the foundation plays a pivotal role in giving back to the community.
Jeremy also emphasizes Jetty's extensive retail presence, spanning over 700 stores across the US, Canada, and the Caribbean. He discusses the company's strategic approach to balancing wholesale, retail, and online sales channels, ensuring broad accessibility to Jetty's products. Encouraging listeners to stay updated on Jetty's latest offerings and events, Jeremy invites them to explore the company's website and engage with its social media platforms. The episode concludes with gratitude for the opportunity to connect with fellow entrepreneurs and a commitment to continue sharing Jetty's inspiring journey of growth and community impact.
jettylife.com
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Music: "Ride" by Jackson Pines
jacksonpines.com
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Contact the show: mike@greetingsfromthegardenstate.com
